The Facts:

  • This “spectacular,” as they call them in the trade, is more than 25,000 square feet of seamless digital canvas — a record-breaking 77.69 feet by 329.65 feet.

  • Pixel density of 2,368 x 10,048 — the highest resolution LED video display in the world of this size.

  • The highest contrast LED screen in the U.S. with Real Black™ LED technology, producing deep, rich black levels and unsurpassed vertical viewing angles, ensuring Times Square crowds have clear views of the display when close and in bright sunlight.

  • Movies and animations are possible, as is sound when police permits are obtained in advance.

  • High definition crowd cameras.

  • Interactive, social media and live broadcast feed capabilities are possible.

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